Brand Identity

# Brand Guidelines

Our visual identity standards ensure Sanga Vet. Chem. Ltd is represented consistently across every medium — digital, print, and beyond. Please follow these guidelines when using our brand assets.

Visual Identity

## Our Logos

### Primary Logo (Dark)

Main company logo for use on light backgrounds.

Download

### Primary Logo (Light)

Inverted logo for use on dark backgrounds.

Download

Visual System

## Colour Palette

Primary Black

#000000

Primary brand colour used for backgrounds, text, and key UI elements.

White

#FFFFFF

Primary contrast colour for text on dark backgrounds and page backgrounds.

Zinc 100

#F4F4F5

Light grey for alternating section backgrounds and card fills.

Zinc 800

#27272A

Dark grey for secondary text and subtle UI elements.

Type System

## Typography

### Geist Sans

Geist Sans, Inter, system-ui, sans-serif

Primary typeface used across all headings and body text. Clean, modern sans-serif optimised for digital screens.

H1 — Hero Heading The quick brown fox
H2 — Section Heading The quick brown fox
Body Text The quick brown fox
Small / Caption The quick brown fox

### Geist Mono

Geist Mono, monospace

Monospace typeface used for data tables, technical content, and code references.

H1 — Hero Heading The quick brown fox
H2 — Section Heading The quick brown fox
Body Text The quick brown fox
Small / Caption The quick brown fox

Standards & Rules

## Usage Guidelines

### Logo Clear Space

Maintain a minimum clear space equal to the height of the 'S' in Sanga around all sides of the logo. Never place the logo directly against edges, borders, or other graphic elements.

### Colour Usage

Use Primary Black as the dominant brand colour. White is for contrast and readability. Avoid introducing additional colours outside the defined palette. Orange (#F97316) may be used sparingly for CTAs and interactive elements only.